{"product_id":"9780062437327","title":"Hippie Food: How Back-to-the-Landers, Longhairs, and Revolutionaries Changed the Way We Eat","description":"\"\u003cb\u003eAn outstanding food and cultural history . . . details how the concept of health food [evolved and] inspired the food co-ops and whole food stores [of] today.\" -\u003ci\u003ePublishers Weekly\u003c\/i\u003e, starred review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003c\/p\u003e   Food writer Jonathan Kauffman journeys back more than half a century-to the 1960s and 1970s-to tell the story of how a coterie of unusual men and women embraced an alternative lifestyle that would ultimately change how modern Americans eat. Impeccably researched, \u003ci\u003eHippie Food\u003c\/i\u003e chronicles how the longhairs, revolutionaries, and back-to-the-landers rejected the square establishment of President Richard Nixon's America and turned to a more idealistic and wholesome communal way of life and food.\u003cp\u003e\u003c\/p\u003e   \u003cbr\u003e\u003cp\u003e\u003c\/p\u003e   From the mystical rock-and-roll cult known as the Source Family and its legendary vegetarian restaurant in Hollywood to the Diggers' brown bread in the Summer of Love to the rise of the co-op and the origins of the organic food craze, Kauffman reveals how today's whole-foods staples-including sprouts, tofu, yogurt, brown rice, and whole-grain bread-were introduced and eventually became part of our diets. From coast to coast, through Oregon, Texas, Tennessee, Minnesota, Michigan, Massachusetts, and Vermont, Kauffman tracks hippie food's journey from niche oddity to cuisine that hit every corner of this country.\u003cp\u003e\u003c\/p\u003e   \u003cbr\u003e\u003cp\u003e\u003c\/p\u003e   \"An astute, highly informative food expose that educates without bias.\" -\u003ci\u003eKirkus Reviews\u003c\/i\u003e\u003cbr\u003e\u003cp\u003e\u003c\/p\u003e   \"Alongside playful prose the great joy of \u003ci\u003eHippie Food\u003c\/i\u003e is its rich cast of characters.\" -\u003ci\u003eWall Street Journal\u003c\/i\u003e\u003cbr\u003e\u003cp\u003e\u003c\/p\u003e   \"Fascinating.\" -NPR's The Salt\u003cp\u003e\u003c\/p\u003e   \u003cbr\u003e\u003cp\u003e\u003c\/p\u003e   \"Briskly entertaining . . . I thought I knew this story, but Kauffman has added a lot to it, in the way of both fresh information and narrative verve.\" -Michael Pollan for the \u003ci\u003eNew York Times\u003c\/i\u003e","brand":"HarperCollins","offers":[{"title":"Default Title","offer_id":46556502720753,"sku":"9780062437327","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/5433\/7265\/files\/9780062437327_p0.jpg?v=1766600105","url":"https:\/\/shop.barnesandnoble.com\/products\/9780062437327","provider":"Barnes \u0026 Noble","version":"1.0","type":"link"}