{"product_id":"9781119446088","title":"Adobe Analytics For Dummies","description":"\u003cb\u003eUse Adobe Analytics as a marketer —not a programmer!\u003c\/b\u003e \u003cp\u003eIf you're a marketer in need of a non-technical, beginner's reference to using Adobe Analytics, this book is the perfect place to start. \u003ci\u003eAdobe Analytics For Dummies\u003c\/i\u003e arms you with a basic knowledge of the key features so that you can start using it quickly and effectively. \u003c\/p\u003e\u003cp\u003eEven if you're a digital marketer who doesn't have their hands in data day in and day out, this easy-to-follow reference makes it simple to utilize Adobe Analytics. With the help of this book, you'll better understand how your marketing efforts are performing, converting, being engaged with, and being shared in the digital space. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eEvaluate your marketing strategies and campaigns\u003c\/li\u003e \u003cli\u003eExplore implementation fundamentals and report architecture\u003c\/li\u003e \u003cli\u003eApply Adobe Analytics to multiple sources\u003c\/li\u003e \u003cli\u003eSucceed in the workplace and expand your marketing skillset\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eThe marketing world is continually growing and evolving, and \u003ci\u003eAdobe Analytics For Dummies\u003c\/i\u003e will help you stay ahead of the curve.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":46385997119729,"sku":"9781119446088","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/5433\/7265\/files\/9781119446088_p0.jpg?v=1765147905","url":"https:\/\/shop.barnesandnoble.com\/products\/9781119446088","provider":"Barnes \u0026 Noble","version":"1.0","type":"link"}