{"product_id":"9781473948280","title":"Events Management: Principles and Practice","description":"\u003cstrong\u003eEvents Management \u003c\/strong\u003eprovides an introductory overview of the fundamentals in managing events from conception to delivery, highlighting both the theoretical and operational aspects, to prepare students for a career in events management and hospitality.\u003cbr\u003e  \u003cbr\u003e  Now in its \u003cstrong\u003eThird Edition\u003c\/strong\u003e, the authors have included new chapters on Crowd Control and Crowd Dynamic; Expos, Conferences and Conventions; Brand Co-creation and Social Media, and have added new content on contemporary trends like the environmental and social impact of large scale events such as the Olympics.\u003cbr\u003e  \u003cbr\u003e  International case studies covering all manner of events are used throughout and include:\u003cbr\u003e    \u003cul\u003e      \u003cli\u003eThe impact of the London 2012 and Rio 2016 Olympic Games\u003c\/li\u003e      \u003cli\u003eVan Gogh Augmented Reality in Nuenen\u003c\/li\u003e      \u003cli\u003eSands EXPO and Convention Center, Las Vegas\u003c\/li\u003e      \u003cli\u003eGlastonbury Music Festival\u003c\/li\u003e      \u003cli\u003eLame Horse Night Club, Russia\u003c\/li\u003e      \u003cli\u003eThe Leeds Caribbean Festival\u003c\/li\u003e  \u003c\/ul\u003e    Suitable for Events Management students at Undergraduate and Postgraduate level.","brand":"SAGE Publications","offers":[{"title":"Default Title","offer_id":46361295945969,"sku":"9781473948280","price":151.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/5433\/7265\/files\/9781473948280_p0.jpg?v=1764928328","url":"https:\/\/shop.barnesandnoble.com\/products\/9781473948280","provider":"Barnes \u0026 Noble","version":"1.0","type":"link"}