{"product_id":"9781598846119","title":"The Basic Business Library: Core Resources and Services","description":"\u003cb\u003eEverything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eNow in its fifth edition, \u003ci\u003eThe Basic Business Library\u003c\/i\u003e is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This up-to-date guide also discusses strategies for acquiring and building the business collection in a Web 2.0\/3.0 world and recommended approaches to providing reference service for business research. This text includes numerous real-world examples that cover market research, investment, economics, management and marketing.\u003cbr\u003e\u003cbr\u003eThis is a single-volume guide to doing business research and managing business resources and services in a multitude of library environments. Readers will gain an understanding of the nature and breadth of providers of business information; learn the types and formats of information available; become familiar with key resources and providers in major categories such as marketing, financial information, and investment; and understand how to collect, use, and provide access to business information resources.","brand":"Bloomsbury Academic","offers":[{"title":"Default Title","offer_id":46381412221169,"sku":"9781598846119","price":79.21,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/5433\/7265\/files\/9781598846119_p0.jpg?v=1766012232","url":"https:\/\/shop.barnesandnoble.com\/products\/9781598846119","provider":"Barnes \u0026 Noble","version":"1.0","type":"link"}