{"product_id":"9789811361418","title":"Qualitative Consumer and Marketing Research: The Asian Perspectives and Practices","description":"First book to explain the Asian perspectives and practices of qualitative consumer and marketing research \u003cbr\u003e  \u003cbr\u003e Assists the readers plan and conduct qualitative consumer and marketing research in Asia \u003cbr\u003e  \u003cbr\u003e Appeals to both academics and practitioners interested in the growing Asian market \u003cbr\u003e  \u003cbr\u003e Supports development of distinctive marketing programs in Asia \u003cbr\u003e  \u003cbr\u003e","brand":"Springer Nature Singapore","offers":[{"title":"Default Title","offer_id":46315435360497,"sku":"9789811361418","price":89.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/5433\/7265\/files\/9789811361418_p0.jpg?v=1765022067","url":"https:\/\/shop.barnesandnoble.com\/products\/9789811361418","provider":"Barnes \u0026 Noble","version":"1.0","type":"link"}