Strategic Planning Demystified: Performance and Customer Based Planning Approach

According to Robert S. Kaplan of the Balance Scorecard approach, 90% of well-formulated strategies fail due to poor execution. How is "Strategic Planning Demystified" (SPD) different?* Describes the major indicators of a less than successful strategic plan. E.g., the problems of corralling a plan with an arbitrary time period, such as, "Five-Year Plan." * SPD uses 17 pages to thoroughly explain a mission statement with an additional 30 pages of examples.* Explains the four key elements needed for successful planning.* An approach that validates or discloses weaknesses in the organizational structure.* Can be applied to government and non-profit organizations, as well as for-profit businesses. * A meat and potatoes book written in plain English without gobbledygook words and vague techno phrases.* Covers other related topics, such as, performance measurements; understanding failure, risk, and calculate risk; and different methods of analysis to identify the right goals and objectives.The author has 16 years of Strategic Planning experience in government and five years in the private sector as a business mentor. He knows what works and what does not work in implementing and conducting Strategic Planning. The reader will learn how to successfully implement strategic planning.